Use of “please call again” in a high street shop












-2















The 1963 Broadway musical "She loves me" is set in a Budapest parfumerie in 1934.



In the play, every time a customer leaves the shop, the employees sing a short jingle:




Thank you madam, please call again. Do call again, madam.




I was wondering why the verb "call" is used, considering that the business serves casual customers that don't book appointments.



Does "call" have a special meaning in this historical, geographical or gergal context?










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  • 1





    See Oxford sense 6.

    – Andrew Leach
    4 hours ago











  • You don't see it as much of late, but 20-30 years ago it would not be unusual to see, in the US, a sign hanging near the exit that said "Thank you -- Please call again".

    – Hot Licks
    1 hour ago
















-2















The 1963 Broadway musical "She loves me" is set in a Budapest parfumerie in 1934.



In the play, every time a customer leaves the shop, the employees sing a short jingle:




Thank you madam, please call again. Do call again, madam.




I was wondering why the verb "call" is used, considering that the business serves casual customers that don't book appointments.



Does "call" have a special meaning in this historical, geographical or gergal context?










share|improve this question


















  • 1





    See Oxford sense 6.

    – Andrew Leach
    4 hours ago











  • You don't see it as much of late, but 20-30 years ago it would not be unusual to see, in the US, a sign hanging near the exit that said "Thank you -- Please call again".

    – Hot Licks
    1 hour ago














-2












-2








-2








The 1963 Broadway musical "She loves me" is set in a Budapest parfumerie in 1934.



In the play, every time a customer leaves the shop, the employees sing a short jingle:




Thank you madam, please call again. Do call again, madam.




I was wondering why the verb "call" is used, considering that the business serves casual customers that don't book appointments.



Does "call" have a special meaning in this historical, geographical or gergal context?










share|improve this question














The 1963 Broadway musical "She loves me" is set in a Budapest parfumerie in 1934.



In the play, every time a customer leaves the shop, the employees sing a short jingle:




Thank you madam, please call again. Do call again, madam.




I was wondering why the verb "call" is used, considering that the business serves casual customers that don't book appointments.



Does "call" have a special meaning in this historical, geographical or gergal context?







word-usage






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share|improve this question










asked 6 hours ago









Nicola SapNicola Sap

28119




28119








  • 1





    See Oxford sense 6.

    – Andrew Leach
    4 hours ago











  • You don't see it as much of late, but 20-30 years ago it would not be unusual to see, in the US, a sign hanging near the exit that said "Thank you -- Please call again".

    – Hot Licks
    1 hour ago














  • 1





    See Oxford sense 6.

    – Andrew Leach
    4 hours ago











  • You don't see it as much of late, but 20-30 years ago it would not be unusual to see, in the US, a sign hanging near the exit that said "Thank you -- Please call again".

    – Hot Licks
    1 hour ago








1




1





See Oxford sense 6.

– Andrew Leach
4 hours ago





See Oxford sense 6.

– Andrew Leach
4 hours ago













You don't see it as much of late, but 20-30 years ago it would not be unusual to see, in the US, a sign hanging near the exit that said "Thank you -- Please call again".

– Hot Licks
1 hour ago





You don't see it as much of late, but 20-30 years ago it would not be unusual to see, in the US, a sign hanging near the exit that said "Thank you -- Please call again".

– Hot Licks
1 hour ago










1 Answer
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One common, but older, usage of the word "call" is to "pay a visit." Usage is typically in a phrase like "Shall we call on Fred?" which would me "Shall we pay Fred a visit?"



In the case of "Do call again, madam." the shop is simply expressing their wish that madam returns to visit the shop again.






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    One common, but older, usage of the word "call" is to "pay a visit." Usage is typically in a phrase like "Shall we call on Fred?" which would me "Shall we pay Fred a visit?"



    In the case of "Do call again, madam." the shop is simply expressing their wish that madam returns to visit the shop again.






    share|improve this answer




























      1














      One common, but older, usage of the word "call" is to "pay a visit." Usage is typically in a phrase like "Shall we call on Fred?" which would me "Shall we pay Fred a visit?"



      In the case of "Do call again, madam." the shop is simply expressing their wish that madam returns to visit the shop again.






      share|improve this answer


























        1












        1








        1







        One common, but older, usage of the word "call" is to "pay a visit." Usage is typically in a phrase like "Shall we call on Fred?" which would me "Shall we pay Fred a visit?"



        In the case of "Do call again, madam." the shop is simply expressing their wish that madam returns to visit the shop again.






        share|improve this answer













        One common, but older, usage of the word "call" is to "pay a visit." Usage is typically in a phrase like "Shall we call on Fred?" which would me "Shall we pay Fred a visit?"



        In the case of "Do call again, madam." the shop is simply expressing their wish that madam returns to visit the shop again.







        share|improve this answer












        share|improve this answer



        share|improve this answer










        answered 6 hours ago









        Patrick HughesPatrick Hughes

        27814




        27814






























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